Social Marketing Research

Social Marketing Research And Behaviour Change

DJS Research Ltd is an independent agency specialising in conducting social marketing research projects. We are a full service social marketing research company offering both qualitative and quantitative research methods. 

 

We have carried out numerous social marketing research projects to examine behaviour change issues and develop and test communications materials and social marketing campaigns for various PCTs and related organisations. Campaigns that we have tested cover a wide range of behaviour change issues such as:

 

  • Smoking cessation;
  • Healthy lifestyle (exercise, diet etc)
  • Healthy eating;
  • Healthcare behaviours e.g. visiting the dentist, registering with a GP
  • Alcohol intake;

 

Our team also has experience of carrying out research examining sensitive healthcare issues such as sexual health, drug and alcohol use.

 

We are members of the Market Research Society (the main industry association within the UK), ESOMAR, AIMRI and BIG, which means all of our social marketing research projects adhere to their quality standards. We are also registered under the data protection act.

 

The company prides itself on providing the same quality as a full service Social Marketing Research Agency but at affordable and value for money rates. For further information about DJS Research Ltd and to see how we are different from other customer research agencies, please click here...

 

If you are looking for advice or help with a customer research project, please contact us through our on-line web form, which can be found here or phone the company on: +44 (0)1663-732721

 

Further Information About Our Offer

Our social marketing research projects have been conducted with:

 

  • Primary Care Trusts
  • We have also worked on national consultations to inform communications strategies and policy for organisations such as the General Dental Council
  • We have also carried out NHS communications research in partnership with marketing and advertising agencies

 

Social marketing research projects have included:

 

  • Behaviour (change) issues: Understanding the attitudes and behaviours of various population segments in relation to health issues, and examining ways of changing behaviours (e.g. registering with a GP/dentist, smoking cessation, diet etc).

 

  • Understanding public perceptions: Research to understand attitudes and perceptions of a range of healthcare services (including hospitals, GPs, Dentists, Pharmacies, Walk In Clinics, Opticians, Sexual Health Clinics etc).

 

  • Informing communications and (social) marketing: Research to develop and test communications strategies and materials, and examine the influence of marketing communications on awareness levels, attitudes and behaviour.

 

  • Informing world class commissioning: Research to understand barriers to accessing the full range of healthcare services (from GPs to Opticians) and to understand and shape the services that different segments of the public want to access.

 

Whatever your requirements for social marketing research, we will guarantee that a Research Director will conduct your project from start to finish.

 

For more detailed information about DJS Research Ltd and the social marketing research projects that we offer, please click here...


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